There is great opportunity and steady growth for the Specialty Beverage category and consumers of all ages are drinking up specialty coffee type products. Sales growth is up for the specialty coffee industry that includes hot specialty coffee made with espresso, cappuccino and lattes. Coffee-café segment sales hit $23.4 billion in 2014, up 7.5 percent from 2013, according to Technomic. Iced coffee, brewed coffee and frozen/slushy coffee have had strong servings growth over the past few years.
This steady growth for the specialty coffee is not limited to just breakfast but is purchased as a grab and go option and QSR’s and fast casuals are now benefiting from this opportunity. The millennial segment prefers specialty coffee type beverages and will frequent an outlet more often when a restaurant offers this type of beverage.
According to Technomic, many consumers will also pay more for specialty coffee with options that are described as “fresh, made from scratch, local and artisan”.
With this trend continuing for the “better for you” option, Cafe Essentials specialty beverages and Organic line is the perfect beverage solution for any business looking to add on a better for you option. Our clean label offers the operator variety and barista base flavors that can create artisan recipes served hot or cold that consumers and millennials are looking for.
With over 32 products to choose from, Cafe Essentials can provide your customers with beverage solutions that will grow their profits, deliver new and repeat business and exceed your customer expectations.